Kaleah Horton

Student Work: Press Kit

This project was done as a student at CCAD, a press kit, for a no-longer existing band. We were to pick something existing that didnt have a strong brand or create something fictional to brand.


I created the mark and built the rest of the design around that; creating an illustration to accompany it. It also needed to be applied to at least 3 pieces. I chose to create a card, letterhead, stickers, envelopes, and a cover folder to house everything in.